Digital Learning Series
DIGITAL LEARNING SERIES
Our next session will be announced soon!
this month: brand building & storytelling with robin albin
The Alliance for Artisan Enterprise hosts a Digital Learning Series - including webinars, YouTube videos, and other digital resources - to share resources and foster collaboration in our network. Find full recordings of past sessions below.
In this one-hour session, brand strategist Robin Albin discusses the basics of building strong personal and business brands, alongside tips to effectively tell your story. Robin discusses the value in honing your brands, mistakes to avoid, and the value of repetition.
Kiva is the world's first online crowd-lending platform, connecting entrepreneurs around the world (like you!) with over one million individual lenders. Leveraging the Internet and a global network of Field Partners (including the Alliance), Kiva lets individuals lend as little as $25 each to help create opportunity. Hundreds of people fund each loan on the Kiva website.
Now more than ever, we need to think about how to integrate artisans into global commerce, recognize the makers behind our products, and recognize what ties together people, cultures, and places around the world. In this Digital Learning Series, hear from Alliance for Artisan Enterprise Director Peggy Clark as she discusses the diverse meanings of what is means for something to be "handmade."
In this Digital Learning Series, Creative Director Meg Koglin shares Mercado Global's story, and introduces how the organization has learned to build mutually beneficial partnerships between artisan organizations and large retailers. Large retailers are becoming excited about working with artisans - learn how to best meet their demand while promoting your story, uniqueness, and quality!
TO THE MARKET: Survivor-Made Goods economically empowers vulnerable women through artisan enterprise - the organization showcases handmade goods made by artisans who have overcome the perils of abuse, conflict, and disease. TO THE MARKET provides a market platform and works with local partners to host over 40 pop-up shops every year! The second Digital Learning Series with the Alliance and TO THE MARKET covers tips for planning, hosting and making a profit in your first pop-up shop! The webinar covers all aspects of the pop-up process, from pitching the event to maximizing sales.